Grocery

Explorer Cold Brew rockets to Page 1 in 1/4 the time with ProductWind

Founded by Cason Crane, the first openly LGBTQ+ person to climb all Seven Summits, Explorer Cold Brew is the first specialty cold brew company that lets consumers choose their caffeine level.

The Challenge

Innovative coffee startup Explorer Cold Brew gathered award-winning tastemakers from across the globe to develop one of the world’s best cold coffee concentrates. But even with a standout product, breaking into the hyper-competitive coffee market was difficult. The brand needed a solution that would let its products quickly climb Amazon search ranking without overspending on Amazon marketing and taking its team mountains of time.

The ProductWind Solution

Slash launch time

ProductWind matches brands with sales-driving creators, teaching Amazon that products are winners super fast. Explorer Cold Brew cut their average product launch window from 3 months to just 3 weeks.

Boost discoverability

Page 1 wins the most clicks. Traffic to Amazon from hundreds of creator posts signaled Explorer Cold Brew belonged in top organic search spots. New listings jumped from Page 4 to Page 1 and held their position.

Reviews create results

Boosted traffic led to hundreds of new high-star reviews and instant credibility for new products. The combination of positive reviews and Page 1 search ranking surged sales.

The Results

4.5
million views of sponsored posts on Instagram and TikTok
4X
daily sales with ProductWind
45
weeks of product sales advanced due to shorter launch time
Explorer Cold Brew

91% of brands run a second campaign with us.
We bet you will too.

See a demo
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The Challenge

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91% of brands run a second campaign with us.
We bet you will too.

See a demo